The logistics company’s two-week effort engaged the public with a hidden message and will culminate in a fundraising campaign
CHICAGO, June 23, 2022 /PRNewswire/ — Those Who Follow ChicagoLately, social media-based logistics broker Cargoos may have noticed something a little different in their posts. Each of the company’s photos on its social media channels incorporated a series of orange and blue dots. Taken in their entirety, they deliver an important message via Morse code: Stand With Ukraine.
Throughout the campaign, Cargoos featured images of various vehicles, sometimes asking fans to guess the model, while others feature inspirational quotes. Some images also featured vehicles used by Ukrainians to defend their country against Russian aggressors. Each image features a series of dots that translate to a letter in the company’s Stand With Ukraine message.
Cargoos’ campaign was enthusiastically received by its subscribers. With its solidarity message now fully articulated, the freight broker is now moving from online support to real-world action by launching a fundraising campaign to benefit the beleaguered country. The campaign has already gained support from Indian actor Tridha Choudhury (Instagram @tridhac) who is helping fundraising efforts.
“Our brand loves to engage with our customers and fans in exciting and innovative ways,” said Jaymie Freeman, Cargoos spokesperson. “Our latest social media campaign allowed us to do this while sharing a critical message that we can all support. We hope our supporters will rally behind our cause to stay with Ukraine and join us in raising funds. funds to support those in the country affected by the war.”
To find out more about how to donate to Cargoos Ukraine fundraising campaign, visit the company’s Instagram and Facebook page. Donors can also support the #StandWithUkraine campaign by visiting https://cargoos.com/ to connect with the team to learn more.
Cargoos stands for safe, secure and reliable transportation services provided by a network of independent freight agents, leased owner-operators and other third-party capacity providers. We empower these entrepreneurs to deliver personalized shipping solutions.
CONTACT: Jaymie Freeman
CALL: (312) 772-4422
E-MAIL: [email protected]