Cool Aid Society extends fundraising campaign to help fill gaps in community – Vancouver Island Free Daily

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To fill funding gaps for lesser-known programs such as the grocery gift card initiative, job training and programs for seniors, Cool Aid Society has extended its largest fundraiser by a week. fundraiser – the Homecoming Matching Challenge.

The challenge will double every dollar donated, up to $85,000, through June 10. This year’s fundraising goal is $170,000, which is $6,000 more than the $164,000 raised last year.

“Those of us who have done well in society need to step up and contribute to the social fabric, and I think Cool Aid is an essential part of that,” John Knappett, CEO of Knappett Projects, said in a press release. “We want to make sure everyone in need has access to these vital support services, so I and several other supporters have come together to create this challenge. We hope it inspires others to donate.

Fundraising responds to a currently increased need for efforts aimed at food security, employment training and the elderly. Over half (53%) of Cool Aid supportive housing residents are over the age of 55.

“With prices soaring, we’re seeing a lot of people struggling to maintain the essentials, like having enough to eat,” Lori Angelini, Cool Aid’s director of philanthropy and community engagement, said in the statement. “The last two years have been particularly difficult for our seniors who could not participate in activities or be in the community as they did before COVID.

To kick off this year’s effort, The Peninsula Co-op donated $25,000 for the game and encourages others to step in to support the growing number of marginalized people in our community. The Matchmaking Challenge was made possible with additional sponsorship from Knappett Projects, Jim Thomson and Kathleen Brandsma, the Stovel Family, the Viveka Foundation Fund, TL Housing Solutions, Butler Concrete and Aggregates, and Megson Fitzpatrick.


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