Keep Wales Tidy’s Litter Free Zone campaign gains momentum


As the long hot days of summer slowly approach us and the cricket season slowly wanes, the momentum of the Keep Wales Tidy Litter Free Zone campaign has shown no signs of slowing down, several McDonalds franchises, Grosvenor Street Physiotherapy Center in North Wales and the National Museum of Wales are just three of the most recent organizations to commit to support and give new impetus to the campaign.

With more than 80 groups and businesses now signed up and pledging to help keep communities waste-free, the program continues to go from strength to strength, in part thanks to the concerted mid-campaign campaign over the past month to engage businesses ahead of the start of summer vacation.

Picking up litter can quickly transform an area from an area that seems neglected into a place people can be proud of. says Cllr Jackie Charlton, Cabinet Member for a Greener Powys.

In Powys alone, several McDonalds franchises have joined the campaign, with the Buttington outlet in the north county agreeing not only to keep its parking lot and outdoor area clean, but also to embrace the area immediately around its premises, including the Canal and Rivers Trust Picnic. near the old lime kilns on Buttington Wharf.

Long hot days, gentle summer breezes, big blue, cloudless skies. The ideal conditions for employees to perform monthly litter pick-ups and, in doing so, improve their mental health and sense of well-being.

Cllr Charlton has no doubts about the benefits whatsoever,

Encouraging businesses and their employees to help keep their local areas clean, tidy and litter-free is part of the Wales-wide Caru Cymru initiative which aims to inspire everyone to take action and care of the environment. By working together to create a clean and safe environment, we can build stronger, healthier communities and make a positive difference for our planet. We would like to encourage more Powys based businesses to get involved and adopt a Waste-free zone. Not only will this show customers that they are a responsible company that takes waste seriously, but enabling staff to get involved in community projects is also proven to help boost productivity, morale and retention. Staff. We are grateful for the support of our Keep Wales Tidy volunteers, who can provide participating businesses with resources and help raise awareness of their zero-waste zone status.

Grosvenor Therapies in Mold is one of many businesses in the city to join the campaign and its manager and lead physiotherapist, Rob Kelly, has no qualms about singing from the same anthem sheet as Cllr Charlton.

He said,

Being small and family-run, making our business sustainable and successful is one of our priorities. The majority of patients who visit our clinic are struggling with physical or mental challenges. We want their experience with us to be as pleasant as possible. A clean and litter-free area around the clinic plays a role in this positive experience. Become a waste-free zone was tremendously supportive in helping us set up the litter picks. We feel like part of a group of like-minded businesses working together and our small contribution contributes to something much bigger.

In the very south, in the heart of the country’s capital, Sian Taylor Jones wishes to emphasize that by saying:

The conversation about the importance of caring for our natural world has never been more relevant and we are proud to be able to do our part to keep Cardiff tidy.

Sian is the Museum Gardens Coordinator for the National Museum of Waleswho, to the delight of Keep Wales tidyrecently joined the program.

She continued,

By disposing of litter, Amgueddfa Cymru’s Our Museum Garden project will improve the biodiversity around the museum, and this has been facilitated through support from the Litter Free Zone campaign. We hope this will inspire others to join the campaign and support Keep Wales Tidy.

The process to join the campaign couldn’t be simpler, businesses wishing to take part can simply visit the Keep Wales Tidy website to register their interest, or download the Litter Free Zone toolkit providing full information on how to get involved. to register ; then commit to picking up litter for just half an hour a month, logging the data on Epicollect.

Equipment is no problem either, as businesses can either borrow what they need from the nearest Keep Wales Tidy waste collection center or buy at a reduced rate from Helping Hand Environmental.

Regarding the Litter Free Zone campaign, Louise Tambini, Deputy Managing Director of Keep Wales Tidy, had the final say,

We really hope that businesses across Wales will support this worthy cause, as being part of our Litter Free Zone campaign is the perfect way to make a real difference in the community, helping not only to protect our environment, but also to preserve it for future generations.


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