The Burberry TB Monogram Collection campaign with Gisele Bündchen


Featuring the ever so iconic Gisele Bundchen, Burberry launched the campaign for their Summer Monogram Collection 2022 TB. Since its debut in 2018, the BurberryTB monogram continues to reinvent the collection every year, and this summer’s collection was worth the wait. Designed by Ricardo Tischi and British Artistic Director Peter Saville, the TB monogram perfectly illustrates and celebrates the house’s code of duality.

Previously, the collection has seen success with each release and subsequently with each past campaign star like Kendall Jenner, Gigi Hadid and Naomi Campbell. Through the artistic lens of photographers Luigi and Lango, the campaign features Gisele perched effortlessly among decade-old images of herself. Fusing never-before-seen images taken a decade ago with current pieces from the collection styled by Suzanne Koller, the campaign merges tastes of past and present to create a collision of iconicity.

Photo credit: Courtesy of BurberryWith campaign star Gisele Bündchen, the collection is reborn with a sense of familiarity in collaboration. “I was so happy to see Riccardo again after so long, and filming with my sweet friends Luigi and Lango is always a pleasure. It was so special to hang out with everyone; we had so much fun on set. Gisele said of the collection’s release: Even standing next to herself, with images of the model dating back nearly a decade, Gisele looks timeless and free in the latest pieces from the collection.Monogram Burberry TB Photo credit: Courtesy of BurberryThe collection brings together two of Burberry’s icons to form a bold print that can be mixed and matched. The classic Check merges with the TB monogram – a pattern introduced by Riccardo Tisci, creating a union of forward-looking icons. The men’s and women’s collection includes a range of pieces including gabardine trench coats, silk-blend bomber jackets, silk dresses, cotton shirts, swimwear and sunglasses.


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