Jul 06, 2022by Will Payne
Jet2holidays has announced a new digital signage campaign to entice customers to visit their local independent travel agent.
The campaign will be supported by social media assets
The national campaign, which went live on Wednesday July 6, was designed to encourage customers to come to the high street and to their local branch. It will be supported by a social media campaign on Facebook and Instagram.
The digital billboard also encourages customers to scan a QR code, which then directs them to the travel agent search section of the Jet2holidays website.
By doing so, customers automatically view a map, contact details and contact details for their nearest local independent travel agencies.
Alan Cross, commercial manager at Jet2holidays, said independent travel agents are “absolutely central to our successful business”.
“This brand new campaign underscores our commitment to our independent partner travel agencies, as we make a significant investment in creatively targeting customers to drive them to the high street and into the stores,” he added.
“With our experience supporting customers during the pandemic, as well as taking customers away for their well-deserved vacations, we are seeing very strong demand and this campaign has been designed to put our independent partner travel agencies at the heart of this request.”
